A good story will always win over good looks - BUT imagine the two together.
I believe that businesses don’t have to have one or the other. I believe brands should be useful, functional and driven by a clear mission. But I also think they should look great.
”Design is the silent ambassador of your brand.” - Paul Rand
I believe in crafting design that is grounded in solid strategy and that tells the right kind of story. To do that, my process includes an in-depth discovery journey where I dig deep with my clients into their business background, work with them to clarify and craft their story & then turn it into visuals that speak the right language to the right people.
I believe every business should walk this journey, and every business should have a solid understanding of their brand personality and how it connects to and benefits the world around it.
WHETHER YOU’VE BEEN IN BUSINESS FOR 5 MINUTES OR 5 YEARS, NEED A REFRESH OR ARE STARTING FROM SCRATCH, I’M KEEN TO MEET YOU & HELP YOU BRING YOUR IDEAS TO LIFE
I’m rachel - shocker: My journey to entrepreneurship was not an accident.
Growing up I always knew I wanted to run my own business. From the age of 9 I was making and selling illustrated bookmarks, paper dolls and “commissions” to friends & family - using my love of creating to make other people happy (and earn myself some pocket money - hello chocolate brownies on a Friday!).
Everything I know about running a business is self-taught, or adapted and learned from watching my entrepreneurial parents navigate the ins and outs of a tough world - so I’m still learning, and don’t intend to ever stop learning.
Something else I share with my parents is a keen interest in human behaviour. I realised very early on in my creative career the power of personality and its impact on business and potential for success.
This little studio has allowed me to take my natural talent for understanding different personalities and my love for design and craft a unique approach to branding and web design that is far more than just making things look pretty.
It’s rooted in meaning, focused on impact & styled for success.
My specialty is working one-on-one with owner-run businesses to get to the heart of what they’re trying to do. I love asking challenging questions and I love the answers to those questions even more.
Want to throw some ideas around? I’m your gal.